Considered the life-blood of The WillPower Company, the web properties maintain a real, continuing relationship between the events, publications, athletes, affiliate groups, vendors, and sponsors.

Tri-Maine.com is a functional site that allows users to find details about Tri-Maine races, clinics, articles, and other key information related to multisport. Athletes will also have the opportunity to register for events and buy merchandise, providing a comprehensive experience that generates revenue for WPE. Eventually, it will be a more extensive online resource that will attract users from a more global audience.

Urban-epic.com is an informational site designed to support the Urban/EPIC brand as it is established and grows. The site will be primarily designed with cutting-edge, progressive aesthetics at the forefront, and will provide interested athletes with important event updates. It will grow and morph with the brand, becoming a centerpiece for understanding the nature of the event experience. The event catchphrase “Be EPIC.” will drive the vision of this growth.

MyRaceWorld.com is a Web 2.0 social networking site that is positioned to revolutionize much of the athletic experience. It allows people to connect and share information about themselves with their established networks, as well as research and join events. In the long-run, it will offer a literal online competitive experience, ushering in an entirely new form of interaction between users and the Web.

Tri-Maine.com

With over 20,000 visits/month in 2007, tri-maine.com has quickly established itself as the go-to resource for all information related to the triathlon events in Maine. Tri-maine.com will be revamped and expanded for 2007 and beyond, to continue its relevance as a popular and useful web tool, potentially with online registration capabilities, coaching databases, and relevant articles.